Our simple yet effective traction technology is your best alternative to cumbersome tire chains for quick and reliable performance. Flex-Trax was founded in 1997 by the inventor of the company’s technology, Tony Bright. Since this time we have provided 10's of thousands consumers worldwide, with our "Advanced Traction System." This technology represents a significant improvement over historical traction devices such as tire chains, snow tires, etc... The company’s principal products are “GoClaws” & "SnoClaws", which comprise of unique injection-molded, high strength and high durability polyurethane assembly. These unique, built to last innovations, install easily over tires, without moving or jacking, even if the vehicle is already stuck. These revolutionary products are cost-competitive and user/vehicle friendly, provides a smoother ride, longer life (through abrasion resistance) and zero damage to vehicles, tires, wheels and roadways.